4 STORYTELLERS

What Makes a Great Story? A Blog about Storytelling in Marketing and PR by Petra Sammer

6/17/2014

w&v über das Abschneiden der PR bei den Cannes Lions

Und hier ist die Zusammenfassung der PR Lions von Peter Hammer in werben & verkaufen: http://www.wuv.de/agenturen/chipotle_holt_pr_grand_prix

#CannesLions
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Links 4 Storytellers

  • Beth Comstock, GE, about Personal Connection and Corporate Stories
  • Pixar´s 22 Rules of Storytelling
  • Storyfy - Make your own story
  • 5 Ways for Consumer Brands to become Great Storytellers
  • Joseph Campbell - The Heros Journey
  • Storytelling for Kids: Oxfordowl

Storys You Must See

Storys You Must See

Great Stories in Communication & Marketing

  • Bosch Storm Chaser
  • Artists of Threadless
  • Google - We are all Storyteller
  • Coca Cola - Bringing me home for Christmas
  • GE - Agent of Good (Matrix)
  • Britisch Airways India - A ticket to visit mum

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Petra Sammer
pssst... Petra is a creative strategist and idea coach for marketing and PR. As keynote speaker, author and trainer Petra shares her knowledge based on 25 years of experience working with communications experts and leadership teams worldwide.
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